March 9, 2018 — SEAFOOD NEWS — Legit Fish, a provider of advanced seafood logistics and traceability technology, today announced a deal with BASE New England who operates the largest seafood auction in New England and is based in New Bedford and Gloucester MA.
Legit Fish Inc. developed and is implementing this first of its kind, end to end logistics and traceability solution with Atlantic Coast Seafood Inc. (Boston MA).
This innovative cloud-based software application provides the domestic seafood industry with operational efficiencies as well as new cutting-edge marketing tools, linking off-loading, government reporting, inventory management, sales, accounting and an industry leading traceability system. The traceability application utilizes a patient pending system which offers the retail trade an unmatched level of traceability based on verification against the official government harvest records.
On March 8th 2018, Legit Fish Inc. signed a contract to further develop this system with BASE New England. In addition to the software application developed in Boston, Legit Fish Inc. will be expanding this system by creating a custom Auction application which will offer a high level of versatility and functionality.
The application runs on the Microsoft Azure cloud computing platform. This technology solution provides auction participants with the ability to use their mobile devices to purchase seafood products on the Auction platform and allow vessels to transmit hail information direct into the software via a multi language voice response app.
These advancements for BASE New England will allow them to clearly monitor “on the water” hail information as well as product sales compared to dealer reported federal records.
These third-party compliance tools have positive implications for BASE New England and the port of New Bedford in their effort to reopen the New England Groundfish Fishery Sector IX.
The owners of BASE have been very vocal in demanding resumption of fishing by Sector IX vessels because much of the catch of these vessels flows through the New Bedford Auction. During the time when Carlos Rafael was the leading groundfish operator in New Bedford, he was also the biggest supplier of fish through the auction.
Legit Fish Inc. will be attending the 2018 Boston Seafood Show and will be available for both product demos and detailed explanations of this new innovative technology.
This story originally appeared on Seafoodnews.com, a subscription site. It is reprinted with permission.