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MASSACHUSETTS: Gloucester receives $20K to help city sell seafood

January 23, 2017 — The city has received a $20,000 grant from the U.S. Department of Agriculture and plans to use the funds to bolster its Gloucester Fresh marketing campaign for locally landed seafood.

“These funds will enable us to continue our outreach efforts on behalf of the Gloucester Fresh campaign,” said Sal Di Stefano, economic development director for the city. “It really came as an extension of the “Local Foods, Local Places” initiative we’ve already engaged in with the USDA.”

Bolstering the Gloucester Fresh campaign may be the short-term goal, but Di Stefano said the city hopes the $20,000 can be used to leverage larger sums that would enable it to launch a product development test kitchen.

The kitchen, at a site to be determined, would be operated by a partnership of the Gloucester Fishermen’s Wives Association and SnapChef.

“It would be a seafood testing and demonstration kitchen that could be utilized by companies for developing new products that could ultimately be marketed under the Gloucester Fresh brand,” Di Stefano said. “It also will be used for workforce training for the culinary industry.”

Read the full story at the Gloucester Times

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