June 12, 2020 — Frozen seafood sales have skyrocketed in the United States due to changing public consumption patterns caused by the coronavirus outbreak, and category analysts are suggesting seafood suppliers double down on that trend.
Sales of frozen seafood products increased faster than all other frozen food categories for the week ending on 24 May, 2020, compared to a year ago, according to Information Resources Inc. (IRI) data presented by 210 Analytics Principal Anne-Marie Roerinkin a webinar hosted by the National Fisheries Institute.