Saving Seafood

Alaska Seafood Marketing Institute to request state funding boost

November 6, 2018 — Legislative and governor candidates have vowed across the state to further cut Alaska’s budget, but many state departments drafting their budget requests for the coming fiscal year are going in a different direction.

On Friday, the Alaska Seafood Marketing Institute became the latest state-supported agency to warn that budget cuts have reached their limit and in some places have gone too far.

In an unusual statement, the public-private partnership said it will be requesting $3.75 million more from the state in the coming year.

“There’s only so much you can do to squeeze down on the role and responsibilities of state government, and as far as others, there’s some departments looking at increments … I guess mostly in programs that will pay long-term benefits,” said Mike Navarre, commissioner of the Alaska Department of Commerce, which controls ASMI’s budget.

An “increment,” in the jargon of the state, is a budget increase.

“We used to invest in seafood marketing. We’re looking to do it again,” Navarre said.

Read the full story at the Juneau Empire

ALASKA: Alaska gubernatorial hopefuls Dunleavy, Begich square off in fish survey

November 1, 2018 — If Republican candidate Mike Dunleavy wins his bid to become the next governor of Alaska on Tuesday, look for an all-out effort by the state to expand its seafood export markets but not a direct challenge of president Donald Trump’s tough trade policies.

“A governor of one state clearly doesn’t set trade policy for the nation,” he said in one of several responses to a survey on commercial fishing organized by the Kodiak Chamber of Commerce.

Democratic candidate Mark Begich, meanwhile, would bring together a bipartisan group of governors from other states to pressure the federal government into changing course.

“As governor, I won’t sit on the sidelines when national policies hurt Alaska, like Trump’s trade war with China,” he said.

Read the full story at Undercurrent News

Alaska seafood leaders talk tariffs, competition from Russia and Canada

October 31, 2018 — Mark Begich, Alaska’s Democratic gubernatorial candidate, made a cameo at the Alaska Seafood Marketing Institute’s All Hands on Deck meeting in Anchorage this week.

“If you want to be successful, you’ve got to put money behind it and market the product,” Begich said in support of the ASMI mission during opening remarks on Monday, Oct. 29.

Despite the too-close-to-call governor’s race, tariffs are the leading topic at the meeting this week.

Alaska’s seafood industry enjoyed a record export total in 2017 of more than 1 billion pounds of seafood with expectations that the trend would continue. However, the complex matrix of Alaska seafood’s global markets and international processing was further complicated by the implementation of several new layers of export and import tariffs on varying products.

Alaska’s proximity to China has long allowed a significant portion of the head and gut fleets’ harvest to be exported to China for final processing and reimportation to the domestic market.

Read the full story at National Fisherman

 

Alaska seafood organization seeks comments on US tariffs

August 22, 2018 — An Alaska seafood organization is encouraging industry members to comment on the proposed U.S. tariffs on products imported from China that could negatively affect the state’s seafood industry.

The Alaska Seafood Marketing Institute is asking members to comment before the September deadline on the proposed increases to tariffs that include seafood products from China, the Peninsula Clarion reported Sunday.

About $2.7 billion in U.S. seafood is processed in China and sent back to the U.S. annually with most of that coming from Alaska, according to the organization that promotes the state’s seafood industry.

In response to U.S. tariffs, China levied a 25 percent tariff on U.S. seafood imported for consumption, including Pacific salmon, cod, Alaska Pollock, and other commonly exported products. The tariffs went into effect last month, but China excluded seafood shipped into the country that is intended for re-export after processing.

The Office of the U.S. Trade Representative proposed increasing tariffs last month from 10 percent to 25 percent on Chinese products, including seafood. The U.S. seafood processed in China could be hit with tariffs upon re-entering the country.

Read the full story from the Associated Press at the Daily-News Miner

ASMI to comment on impact of proposed tariffs

August 17, 2018 — Board members of the Alaska Seafood Marketing Institute are keeping watch on the trade war between the U.S. and China and plan to submit formal comments in advance of the Sept. 6 deadline, says Jeremy Woodrow, ASMI’s communications director.

“We are going into this with the assumption that this is an opportunity to educate the U.S. trade representative on the importance of Alaska fisheries to the U.S. economy and Alaska workers,”

Woodrow said. “While we understand the reasons behind the proposal, the intended impact doesn’t achieve the goal. Instead of having consequences to Chinese consumers, this negatively impacts us consumers and products and U.S. fishermen and companies,” he said.

Woodrow said ASMI’s understanding at this time is that seafood products going from Alaska to China would be subject to these proposed tariffs only if consumed in the Chinese domestic market. If that seafood is being reprocessed to ship elsewhere, it would not be subject to tariff, but if it is being shipped back to the U.S., there is potential that it will be subject to the tariffs because of the proposal by Robert Lighthizer, the U.S. trade representative.

The proposed U.S. tariffs came under consideration in the wake of China’s decision to implement an additional 25 percent tariff for exported products destined for China’s domestic market. The proposed tariffs could impact the bottom line for Alaska companies that sell black cod, rockfish, flatfish and salmon roe into Chinese domestic markets.

Read the full story at The Cordoba Times

Alaska Seafood Marketing Institute prepares to protest Trump’s seafood tariffs

August 10, 2018 — The Alaska Seafood Marketing Institute will push back against a steep seafood tariff suggested by the Trump Administration.

In a board meeting Thursday morning, ASMI executive director Alexa Tonkovich said the organization is preparing a draft letter to the Office of the U.S. Trade Representative about the importance of Alaska seafood.

ASMI’s action comes as the USTR considers a proposal to levy a 10 percent tariff on $200 billion worth of Chinese imports. Since that proposal was announced in early July, the USTR has announced that the tariff could be increased to 25 percent.

Among the items on the tariff list is Alaska seafood sent to China for processing.

“We believe there is value in ASMI as an apolitical industry representative (speaking up),” Tonkovich said, and the board agreed to consider the draft.

“I know that other industry groups are kind of looking for ASMI to take the lead because of their connection with (the National Fisheries Institute) and their representation of the Alaska industry,” said board member Tom Enlow, who works for the seafood company Unisea.

“We better do it, definitely,” said board chairman Jack Schultheis of Kwik’ Pak Fisheries.

ASMI is the joint marketing arm for fisheries across Alaska and is funded by a small tax on catches as well as federal grants and state assistance. This year, the Alaska Legislature approved a budget of less than $21 million for the agency.

Read the full story at the Juneau Empire

Survey finds Americans put premium on Alaska seafood

June 13, 2018 — New research has found that nearly 40 percent of Americans would pay more for Alaska seafood. With the Alaska salmon selling season now underway, that’s music to the ears of retailers and restaurants looking to grow their profit margins.

The consumer survey was completed by the Alaska Seafood Marketing Institute (ASMI) and research firm Technomic. The online survey, completed in January 2018, registered the opinions of 4,000 American seafood consumers over the age of 18.

The survey found that 39 percent agree that they would pay more for Alaska seafood. For those willing to pay more, 71 percent said they would be willing to pay at least 10 percent more, while 51 percent said they would pay at least a five percent premium. The top reasons respondents said they support Alaska seafood is that it is a “pure source of healthy proteins,” followed by the fact that the industry supports American jobs, is sustainable, and is made up of family fishermen.

“We continue to feature the Alaska sustainability story through images of fishing in Alaska. It is clear through the research that American jobs [are] an important piece of the sustainability [and] quality story of Alaska seafood,” Victoria Parr, domestic marketing director for ASMI, told SeafoodSource.

The survey also found that restaurants serving Alaska seafood benefit from increased consumer loyalty. The survey found that 54 percent of patrons will return in the near future to the restaurants that serve Alaska seafood, and 48 percent will recommend the establishment to their family and friends.

Read the full story at Seafood Source

Marketing campaign aims to convince consumers that ‘ugly’ crabs can be just as tasty

March 20, 2018 — “It’s what’s on the inside that counts” is the message Alaska crab marketers are pushing to encouraging their customers to put appearances aside.

“We’re telling them to ‘get ugly,'” said Tyson Fick, executive director of the trade group, Alaska Bering Sea Crabbers, speaking of the new campaign launched partnership with the Alaska Seafood Marketing Institute last week at the big Seafood Expo in Boston.

The promotion showcases Alaska crabs with darker, discolored shells, or those that are scarred or adorned with barnacles that may be less visually appealing to shoppers.

“It’s the initial step in a campaign to raise awareness among retailers, restaurants and consumers,” said Jeremy Woodrow, ASMI communications director. “We’re saying ‘go ahead, tell your customers to get ugly. After all, it’s what’s on the inside that counts.”

“Ugly crab is safe and delicious to eat, it just isn’t as pretty,” says a flyer distributed at Boston, explaining that shell appearance varies based on crab maturity and timing of the molt. It says that shell variations demonstrate “the authentic nature of seafood caught in the wild,” and that “purchasing ugly crab is a way to support our planet’s wild resources.”

The Get Ugly team is modeling Alaska crab after similar image enhancement efforts underway by farmers.

“We’re taking a page out of the book of what some fruits and vegetable have done — that a blemish doesn’t affect the taste of the thing, and with crab, the meat fill might even be better,” Fick said, adding that avoiding food waste and improving sustainability are also part of the message.

Creating more customers for less-attractive crab also would improve fishermen’s bottom lines, as the less-pretty product drags down prices.

“It is graded at the processor and may be graded further at the repacker. There may be several grades for off-color shells depending on the species, quantity and other factors. It varies from year to year,” said Jake Jacobsen, director of the Inter-Cooperative Exchange which negotiates prices for most Bering Sea crabbers.

Read the full story at the Anchorage Daily News

 

Bering Sea Crab Fisheries Receive Certifications Recognizing Their Sustainability

February 7, 2018 — Five Alaska crab fisheries, including two Bering Sea ones, have met the Alaska Responsible Fisheries Management (RFM) Standard.

According to the Alaska Seafood Marketing Institute (ASMI), the Eastern Bering Sea tanner crab is newly certified under the Alaska RFM for this year. Aleutian Islands’ golden king crab also received a new certification.

In terms of re-certified crab fisheries, Bristol Bay red king crab, St. Matthew Island blue king crab, and the Eastern Bering Sea snow crab all completed the assessment process successfully.

ASMI’s RFM model is based on the Food and Agriculture Organization of the United Nations code and guidelines for credible certification, which assures buyers that the crab is sourced from responsibly managed, sustainable fisheries.

Read the full story at KNOM

 

Alaska: Five crab fisheries meet stringent criteria

January 26, 2018 — Five crab fisheries in the Bering Sea and Aleutian Islands have met the stringent requirements for certification under the Alaska Seafood Marketing Institute’s Alaska Responsible Fisheries Management program, two of them for the first time.

The newly certified fisheries were identified by ASMI on Jan. 18 as the Eastern Bering Sea Tanner crab and Aleutian Islands golden king crab. The recertified fisheries were the Bristol Bay red king crab, St. Matthew Island blue king crab and Eastern Bering Sea snow crab.

“Both the reassessed crab fisheries and the new additions scored high in each of the assessment criteria exemplifying their fisheries management excellence,” said Susan Marks, sustainability director for ASMI.

Read the full story at the Cordova Times