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VIRGINIA: ‘Our Sundays Are Different’: Reedville Fishing Community Shares Their Passion for Family, Community, and Menhaden Fishing

October 19, 2020 — The following was released by Omega Protein:

Sundays have always been different in Reedville, Virginia, a community created and sustained by the menhaden fishery. For over 140 years, Sunday has been the day when the fleet leaves the dock for the open water, and fishermen set out to sustainably harvest menhaden and earn a living.

Yesterday, at the start of another fishing week, fishermen and their families shared their experiences in the new Omega Protein video Our Sundays Are Different.

In the video, fishermen share what Sundays mean to them. It’s a day when they must say goodbye to their families, churches, and community, but also an opportunity to work a good paying job and provide for their loved ones.

“I do it for one reason, and the same reason my father did it and my grandfather did it before me, and that’s to earn a livelihood that I can take care of my family comfortably,” says Kenny Pinkard, a fisherman with Omega Protein.

“For me to be leaving early and go fishing and not watch football, it just makes sense,” says George Ball, another Omega Protein fisherman. “I don’t get paid to watch football, and I’m the only income in my home.”

Family members also share how their Sundays have been shaped by fishing, and how the fishing season has become an important part of their daily lives.

“I would say our Sundays, at least during the fishing season, have always been a little emotional,” says Taylor Deihl, the Marketing and Social Media Coordinator for Omega Protein, whose father is the captain of a menhaden fishing vessel. “That first Sunday of every season, me and my older sister would always go out to the truck with my dad, rain or shine, to hug him bye. So I’ve grown up in this industry, throughout my life it’s been my way of life.”

Since its founding, Omega Protein has been an integral part of the Reedville community. We are proud to be a part of the region’s long fishing tradition, and will continue to ensure that, for the people of Reedville, Sundays will always be different.

View the video here

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