January 24, 2025 — The Seafood Nutrition Partnership (SNP) is renewing and expanding its successful “Fall in Love with Seafood” campaign to reach more consumers across the U.S. in 2025.
SNP launched the campaign in October 2023 as a way to increase seafood consumption and later partnered with U.S. grocery retailer H-E-B to roll out the campaign inside its stores. Over the course of the year, the nonprofit ramped up the campaign and partnered with other retailers including Publix and Harris Teeter.