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Supporters Hope That Dogfish By Another Name Sells Better, And Benefits Consumers

September 26, 2018 — The Fishermen’s Alliance is working with fishermen, and the public, to change the name of dogfish.

Longtime fisherman John Our knows some people who love calamari, but won’t eat squid. Doesn’t matter that they are same thing; calamari just sounds better.

“Dogfish” seems to provoke a similar visceral reaction; people turn their noses up at the name.

“I’ve always thought that if you changed the name you would make it more attractive,” Our said. “It would only help.”

Our’s feeling is backed by research. Fishermen, processors and others have spent years trying to turn local palates on to dogfish. Not that it’s all about the name; there are a host of other problems with making the abundant fish a popular choice, including the lack of nearby processing facilities, but inroads have been made.

Read the full story at The Cape Cod Chronicle

 

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