April 13, 2021 — The unprecedented disruption of seafood sales caused by the onset of the COVID-19 pandemic a year ago is catching up to year-on-year sales figures.
While fresh seafood sales soared in March thanks to the early Easter holiday, frozen and shelf-stable sales dropped, compared to the huge pandemic stock-up buying spike of 2020, according to data provided to SeafoodSource.
February 10, 2021 — Seafood sales “are on fire” in America’s supermarkets and one king salmon from Southeast Alaska is worth the same as two barrels of oil.
That’s $116.16 for a troll-caught chinook salmon averaging 11 pounds at the docks vs. $115.48 for 2 barrels of oil at $57.74 per barrel on Feb. 3.
As more COVID-conscious customers opted in 2020 for seafood’s proven health benefits, salmon powered sales at fresh seafood counters. Frozen and “on the shelf” seafoods also set sales records, and online ordering tripled to top $1 billion.
Those are some takeaways from a National Fisheries Institute Global Marketing Conference hosted online by SeafoodSource News.
Here is a sampler of what experts called “eye-popping” 2020 retail sales reflecting America’s trend to eat more fish:
IRI, a world leader in market data, said overall sales at in-store fresh seafood counters jumped 28% to $871 million, led by salmon with a 19% increase to $2.2 billion.
January 25, 2021 — If you could peek inside America’s cupboards and refrigerators, you’d see tableaus that capture changes wrought by the pandemic: Towers of paper goods, loads of comfort food, caches of upmarket coffee. You might also be surprised to see an unusual amount of seafood.
Frozen seafood sales at U.S. supermarkets and other food retailers rose 26% in the four weeks ended Dec. 27 from a year earlier, according to market research company IRI, far stronger than the 6% growth for consumer packaged goods overall. Fresh seafood sales rose 25% in the same period. That strong result wasn’t just a holiday binge: Since the onset of the pandemic, seafood sales growth has tended to outpace that of the grocery store as a whole by a comfortable margin.
The seafood spending surge is an example of the hard-to-foresee ways the pandemic continues to displace and redirect consumer demand. Typically, an outsize share of Americans’ spending on seafood is at restaurants. Consumers spent $69.6 billion in 2017 on seafood at restaurants and other food-service venues, according to a U.S. government report, compared with $32.5 billion spent at stores for home consumption. But with many white-tablecloth dining rooms closed or operating at reduced capacity during the pandemic, shoppers who perhaps rarely cooked seafood before have decided to put seared salmon, shrimp scampi and steamed lobsters on their own kitchen tables.
The trend is apparent everywhere, from big-box retailers to discount chains and traditional supermarkets. Walmart Inc. has had such strong growth in both fresh and frozen seafood at its U.S. business during the pandemic that the giant expanded its fresh shellfish offering in the fall. Lidl said it had a “double-digit” increase in seafood sales in the past year, while Albertsons Cos. executives said on a January earnings call that seafood sales had delivered quarterly comparable sales growth above the company average. Conventional supermarket Stop & Shop said it is carrying a bigger selection of seafood as shoppers have increased purchases, while Whole Foods Market is experiencing “huge growth” in frozen seafood, according to Wesley Rose, the chain’s vice president for seafood. That led the upscale chain to expand its selection to include value packs of halibut, barramundi and arctic char. With fresh offerings such as red snapper also selling well, Whole Foods has added black cod and farm-raised striped bass to fish counters at most of its stores.
January 22, 2019 — Jan Tharp, the interim president and CEO of Bumble Bee Foods, sees tuna fish retail sales growing at a strong rate again but taking a different shape in the not-so-distant future, she told a packed room at the National Fisheries Institute’s Global Seafood Marketing Conference, in San Diego, California.
She was looking at charts of data from Information Resources Inc. (IRI), a Chicago, Illinois-based company that monitors retail sales trends. They showed total sales for seafood up 18%, from $9.8 billion in 2011 to $11.6bn in 2018, and the sale of tuna pouches up 12.3% in the past year.
The sale of seafood shelf-stable seafood was up only 2.9% in 2018, however. And household purchases of canned light tuna have dropped from 48.1% of tuna segment sales in 2014 to 39.3% in 2018, according to IRI.