Oceana turned its press conference yesterday at the National Press Club into a pop quiz: Organizers laid out skinless fillets of halibut next to skinless fillets of fluke, both without labels, and then asked the gathered audience to identify each fish by sight. Oceana then repeated the test for red snapper vs. hake and for farmed vs. wild salmon.
A few people got it right, said Beth Lowell, campaign director and federal policy director at Oceana. But, she added, “for the most part, everyone said, ‘We couldn’t tell’.”
A taste test between tilapia and vermilion snapper, both draped in a lemon caper sauce, produced similarly poor results from the audience.
The point was clear: It’s easy to dupe Americans on fish.
Read the complete story from The Washington Post.