SEAFOODNEWS.COM by Michael Ramsingh — March 6, 2015 — In just over a week over 20,000 attendees are expected to flood the Boston Convention Center for the 2015 Seafood Expo North America. This year's show has already filled a record 200,000 square feet of floor space for over 1,100 exhibitors.
In addition to just more companies, many businesses will be debuting bigger booths with more amenities intended to give attendees a more comfortable and hands-on experience when checking out this year's lineup of innovative product offerings from around the industry.
Following are a few notable companies that will roll out revamped booths for the 2015 Expo:
Bonamar Corporation – Booth #348
Crab meat distributor Bonamar will double the size of its booth #348. According to company Vice President Troy Turkin, the bigger space gives Bonamar's customers more room for meetings. Along with a larger booth, Bonamar will serve food from its line of crab meat and fin fish products, not something they did at last year's event. The Florida-based distributor will also launch a new item and a "Diversity" campaign.
Bornstein Seafoods – Booth #2807
For the first time in a decade Washington-based Bornstein Seafoods will have a booth at the 2015 Expo. Co-owner Andrew Bornstein said the company wished to have a larger presence at the show and will have a 600 square foot Peninsula booth #2807 to meet with existing and potential customers. Bornstein also said the company will be bringing a large portion of its sales staff to further increase its exposure during the Expo.
Harbor Seafood – Booth #1019
New York's Harbor Seafood will celebrate 40 years operating in the seafood industry and 34 years as an exhibitor by doubling the size of its booth #1019, and featuring cooked product for the first time in the company's history. According to Alex Cook, Harbor's VP for Sales and Marketing, the company will take a more culinary grassroots approach to the 2015 Expo. Morgan said is taking advantage of the large booth and will bring a fully staffed culinary team to prepare its various seafood offerings for potential customers. Harbor has also hired a couple of information technology experts straight from Hollywood to outfit the booth with cutting edge video monitors and interactive technology to showcase Harbor's operations, products, menu ideas and more. Morgan said the goal it to give attendees a "taste it, smell it and see it" experience.
Sea Port – Booth #723
After 15 years in a perimeter location, Washington-based shrimp and seafood distributor Sea Port is moving to peninsula booth #723 with a whole new design. According to Sea Port's Marketing and Project Manager Jenni Davis the move will take the company back to its roots by bringing back and modernizing Sea Port's original lighthouse logo. Davis said the revamped lighthouse is inspired by Northern California's Pigeon Point Lighthouse–the largest in the West Coast. This is the first time Sea Port will feature the lighthouse in its logos since the company switched to the Sea Port Wave 1995. "The lighthouse has always been part of the Sea Port culture as a symbol of leadership, strength and guidance," Davis said. "We are very proud of it and hope it inspires our industry partners like it has us, over the years."
The Seafood Expo North America kicks off on Sunday March 15 and will run through Tuesday March 17.
This story originally appeared on SeafoodNews.com, a subscription site. It has been reprinted with permission.