August 19, 2015 — New research outlining the importance of children and the older generation in increasing seafood consumption will be revealed on day one, using findings from three distinct investigations.
Sharon Carstairs, from Aberdeen University, will present the findings of a recent study into infant consumption and will look at issues resulting from under-exposure to seafood at an early age. She will also provide recommendations to help retailers encourage more parents to feed their young children seafood.
Professor Alexandra McManus, director of the Centre of Excellence for Science, Seafood and Health at Curtin University in Perth, Australia, will then examine the information gap regarding the types of protein-rich meals that are suitable for the older generation.
Also presenting on day one is Simon Kershaw, senior client manager at Nielsen, who will reveal exclusive insight in his talk, “UK retail market overview: state of the nation focusing in on seafood market trends”.
Mr Kershaw will present the driving forces behind shopper habits in the UK, discussing where consumers shop and why, as well as revealing the issues affecting sales performance in fresh, chilled, and ambient seafood.