Saving Seafood

Safe Catch tuna mercury ad claims panned as misleading by BBB, NFI

July 20, 2021 — The Better Business Bureau’s National Advertising Division (NAD) has determined pouched and canned tuna supplier Safe Catch provided a “reasonable basis” for several mercury and sustainability ad claims, but recommended that others be modified or discontinued.

The National Fisheries Institute (NFI), a trade group representing the U.S. seafood industry including some of the largest processors of canned and pouched tuna in the United States, requested the review of Safe Catch’s ad claims.

Read the full story at Seafood Source

Safe Catch charts rapid growth, earns plastic neutral certification

April 21, 2021 — Safe Catch, which tests its tuna and salmon for mercury, is seeing high demand for its products in the U.S. and has plans to expand throughout the country and abroad.

The San Francisco, California-based supplier recently became the first rePurpose Certified Plastic Neutral seafood company via a partnership with rePurpose Global. The organization funds the collection, processing, and reuse of as much plastic waste as it uses across its packaging and operations, Safe Catch said in a press release.

Read the full story at Seafood Source