May 28, 2020 — The seafood industry relies heavily on restaurants and retail stores for the majority of sales. With restaurant closures and coronavirus shelter-in-place orders, the seafood industry has been hit hard. The sudden drop in demand has forced fishers and fish farmers to get creative in their methods, turning to direct sales to stay afloat. A new tool through the University of Washington Sustainable Fisheries initiative has compiled information about where to find seafood in the form of a map that can be used to easily track down local, sustainable catch for delivery or direct sales.
The goal of the map is to support small seafood businesses by making their transition to direct sales just a little bit easier. Generally a supplier (fishing boat or farm) will deal with processors and distributors to sell their fish, and customers will purchase through a restaurant or grocery store.
Now that direct sales are the only option, the industry is scrambling to keep up and adapt to a new way of business and the map is meant to shoulder some of the burden. “They’re bringing in people from sales to pack boxes, the last thing they should have to worry about is finding new markets,” says Jack Cheney; a senior project manager at seafood sustainability organization FishWise, and contributor for Sustainable Fisheries UW, a grant-funded website dedicated to explaining the science of seafood, “this is the least we can do to try and promote them in some small way.”