July 7, 2021 — The Marine Stewardship Council (MSC) is seeking to increase its imprint on the Chinese retail scene with the introduction of a strategy document at a recent meeting of retailers in the country’s south.
The MSC Sustainable Seafood Procurement Strategy 2021 was launched at the recent annual purchasers summit organized by the China Chain Store and Franchise Association (CCFA) in Guizhou with a range of seafood import companies present to court retailers with MSC-certified products.